ALL, FEATURED - Tuesday, August 5, 2008 11:28 - 0 Comments
Chobani Greek Yogurt: It’s The (Protein) Bomb!
Well, campers, it’s time for me to brag about a good brand that I’ve been working with.
Chobani. Say it with me. cho-BAHN-ee.
These guys are Greek Yogurt masters. Gaining immense popularity in New York City, mainly through word-of-mouth through the health & fitness community, they’re quietly taking the yogurt business by storm. High protein, no-fat, and delicious.
Chobani is an exciting, health-conscious group of folks who love what they do and love this product even more than the growing base of Chobani superfans!
Other Recent Articles
- A Few Words For Frank
- When Old Becomes New Again (And Again)
- Expediency: Just Make It Work
- The Six Word Memoir Project: SMITH + Facebook = Success
- Don’t Fire Your Employee Because He’s On Facebook - Promote Him!
- Words = Power
- Prayer & Hot Dogs
- Transition
ABOUT US
Charlie Pratt Design is a branding + identity company specializing in consultation, writing, and design for Web 2.0 companies.Join Me On Facebook!
Twitter Updates
- Red Sox Nation tried to kill me this morning, a dastardly plot involving one of their emissaries piloting a Honda hybrid. Prick. 3 days ago
- More updates...
The Bin Of Interesting Things
ALL, NEWS - May 7, 2008 21:31 - 0 Comments
Don’t Fire Your Employee Because He’s On Facebook - Promote Him!
Things are shifting…fast. Voids are being formed - even now - that are testing the ability of advertisers, marketers, and company message-chiefs.
Corporate sites are not enough for companies. Once their site is finished, the first thing they want is the respect from the bloggers. They want high rankings on Google, but not in paid searches - they want true, organic buzz.
Is your company there? Read this and see.
I asked myself, “Charlie, will you change the world with your ideas?” Continue…
More In NEWS
ALL, PROJECTS - Aug 2, 2008 21:49 - 0 Comments
A Few Words For Frank
Charlie Pratt Design is proud to be an integral part of some of Charlotte’s hottest culinary properties.
Frank Scibelli, a renowned food expert and restaurateur, owns Cantina 1511, Mama Ricotta’s Restaurant, and Big Daddy’s Burger Bar, three of Charlotte’s most frequented and talked-about restaurants. These three eateries, all nestled within a one-mile radius in the heart of one of Charlotte’s finest neighborhoods, provide our burgeoning city with some of its most remarkable and delicious foods.
In concert with other creative firms in the area, we gladly play our part so that Frank’s restaurants can continue to rise to the top of a very competitive industry.
More In PROJECTS
ALL, EDITORIALS - Aug 2, 2008 12:43 - 0 Comments
When Old Becomes New Again (And Again)
Design takes many forms. These forms shift, shake, twist, and bend in countless ways, creating new possibilities and new realities for consumers and art aficionados alike.
One of the things we seem to forget more often than not, though, is that things come back around. That “amazing” font that looks good today won’t look good in a few years. It might take ten years to come back around. We never know when something we thought was lost might be found again. The odd thing is, when it shows up again, it’s never in the same context we remember. It’s something we knew “back when.”
As a writer, I know that my words aren’t original because I’m not using any words that haven’t been written down thousands of times before. It’s their order and their context in the passage of time that makes any uniqueness apparent.
So, before you bash that thing that you’ve “seen before,” remember that its validity has nothing to do with its originality. It has to do with context. It may not be ultimately right, but it isn’t instantly wrong, either.